Rites of Spring #37 – Most stupid story I have heard this month

Stupid business of the Month Award - Thrifty FoodsPart of my morning ritual – listening to Gregor Craigie of CBC on the Island while he interviews folks, delivers the news and coaxes the weather and sports out of his cheery colleagues at 90.5 Mhz

My part of staying informed obviously.

Particularly on Monday’s when there is no paper because the Times Colonist is eliminating papers to serve us better.

Anyway.

The CBC story this morning ( in June I think…) was Gregor interviewing one of Thrifty Foods brightest executives explaining why Thrifty Foods was shipping Island produce to the mainland for storage and inevitable shipping back to Vancouver Island.

Right.

Smarty pants Thrifty Foods exec explains… We were bringing over fruit and vegetables and stock from around North America… and (get this) sending empty trucks back over to the mainland!

Gregor bit his lip and girded his loins and replied…
“Wouldn’t it be better to have a cold storage facility on Vancouver Island for produce destined for Vancouver Island?”

Good digging there Gregor!

Reply.

It did not make sense for Thrifty Foods to send empty trucks back to the mainland when we have perfectly good cold storage facilities over in the Vancouver area.

Jesus. Of course. Psyche. Why didn’t I get that? (bashing my head against wall like Dobbie of Harry Potter)

For the record, our Island proud company, Thrifty Foods, is now owned and operated by Sobey Foods of Ontario.
Which explains the wizard like thinking above.

Good journalism Gregor! You really held that exec dudes toes to the fire.
This reminds me of the local hospital society that sends their dirty laundry to Calgary, Alberta for scrubbing… as opposed to using a local laundry – which simply would not make sense… would it?

No. Of course not.